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Driving Customer Sign-Ups: Toolkit Overview

An overview of Appfront's sign-up growth tools: app-download prompts, the openSignup link, email list conversion, giveaways, and splash screens.

Written by Sarah Appfront

Overview

Appfront includes several tools to help grow customer sign-ups across web, mobile, and app.

Push Mobile App Downloads

The most loyal and engaged customers are the ones who download your mobile app. We recommend prompting web users to download the app, converting online traffic into loyal app customers.

If you have both Appfront's online ordering and mobile app products, this conversion prompt is handled automatically — there's nothing extra to set up.

Convert Online Traffic Into Loyal Customers

When advertising online, you can share a link that opens directly to a sign-up pop-up. Add the suffix /?openSignup=true to your online ordering website URL.

Example: if your ordering site is https://mypizza.appfront.ai, your sign-up link is https://mypizza.appfront.ai/?openSignup=true.

Email List Conversion Campaign

If you're switching to Appfront as your digital platform, you can convert your existing customer email database into Appfront — and collect additional information like phone numbers and birthdays in the process.

Giveaway Promotions

Incentivize sign-ups with a promotion. A few examples that tend to work well:

  • $5 off the next order

  • 20% off the next order

  • A free entree with a $20 order

Setting Up the Email Campaign

A simple, informative email template works well — make sure it gives customers everything they need to know about the new program. See SMS Marketing and the Email Blast tools in the portal for the technical setup.

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